Samsung’s Twitter account bleeted out the following tease yesterday evening “Destination: tgeltaayehxnx” which (as most of the web has revealed to us) is an anagram for ‘The Next Galaxy’. If you had thrown tgeltaayehxnx (something I want to hear pronounced) into a web browser as a URL earlier, you’d have been greeted with this lovely countdown below:-
As teasers go Samsung aren’t doing a bad job of drumming up interest throughout the web, it’s cute, to say the least. This is probably just the beginning of the runaway publicity train between now and May 3rd (where it’s rumoured they may announce a new tablet or two as well). We’ve already heard, read and seen a fair amount of rumours surrounding the upcoming Samsung Device, even a slip-up by Amazon in Germany. So, perhaps this is Samsung’s way of fanning the flames, either that or fueling the fire for more hype.
Samsung must be looking to get as much attention on their upcoming flagship as possible, who could blame them? They didn’t hold a press conference at MWC 2012, presumably to prevent others from cashing in on the limelight, something that HTC did quite well with their One Series of phones. It would seem that Samsung is looking to have their successor to last year’s successful Galaxy SII to really stand out amongst this year’s already strong competition. Considering the rumoured large international launch, they’d be well wise to create as much publicity as they can.
Below you’ll find the latest teaser trailer for their Mobile Unpacked 2012 event, which calls for you to stand out from the sheep:-
http://www.youtube.com/watch?v=8NnVU8R6mAU