Social media is literally everywhere these days. While Facebook still remains king when it comes to the now multitude of social network apps and services, there are more social apps popping up consistently, each trying to give users a more unique and perhaps focal approach. Standing out in a sea of social networks is not easy, though, especially when you have to contend with existing heavyweights like Facebook, Twitter, Snapchat, Instagram, Google+ and more. That isn’t stopping the creators of Beme, twho are setting out to make it nearly effortless to capture and share life’s biggest and smallest moments through video.
Beme’s headlining feature is likely to be its boasted ability to let users capture video without having to touch a single button. Beme gets this up and running by designing the application to recognize a gesture, which kicks on the camera within the app and allows the user to start recording instantaneously. Shares are also configured to be automatic but they also prevent users from seeing any preview of the video before it goes out to the world, reviewing is also not possible. While this might seem like a drawback to some users, the goal might be to capture life’s moments in their purest form. With this particular setup, users can feel encouraged to be themselves when reacting to videos captured, and those reactions can be considered people sharing their true expressions.
Authenticity is the name of the game with Beme. Users can share stuff with friends and those friends can then respond with a genuine reaction to what they’re seeing as expressions happen in real-time. There are multiple ways to share content captured with Beme, and users can browse through feeds of other people’s posts, as well as follow family and friends or just random strangers like other social networks. While Beme may be a little bit about genuine reactions, it’s also about sharing views of what people are doing or seeing while they’re in the moment. Users are able to record what they see when it happens and share it with the world, and people who view those recorded videos can react to things as they would if they were experiencing it themselves.
