How to be a CEO podcast: Making a global impact, with DAZN’s Joe Markowski

DAZN
Rachelle Abbott5 December 2022
ScaleUp Standard

Sports streamer DAZN's North America CEO Joe Markowski joins us to talk about the origins of the company from a few bullet points on a page to a global presence in over 200 markets.

In this episode we talk about:

  • How to establish yourself as a major player on day one
  • Inside the negotiations to secure huge sporting rights
  • The value of being a first mover in an emerging market
  • Advice on global marketing
  • Why successful companies have their own personality
  • The impact YouTube influencers like KSI are having on the growth of fight sports
  • How rights to women’s sports are rocketing in value

Listen here or here:

You can also find us wherever you stream your podcasts.