Jonathan Bailey: âBridgerton has raised the bar for representationâ


There are worse places to conduct an interview than a park, and at least itâs only drizzling.
The only problem is that people wonât leave Jonathan Bailey alone. Which is to be expected, of course: heâs in Bridgerton, the most-watched original Netflix series in its history, viewed on 82 million accounts in a month since it dropped on Christmas Day. Wait. Did I say people? I meant dogs. They snaffle at his heels and rub against his legs while the humans remain impervious. This is because, devoid of his mutton chops and tailcoat, the 32-year-old actor looks a world away from Viscount Anthony Bridgerton, brother of Daphne; lover of Sienna; friend and foe of Simon, Duke of Hastings.
Today heâs dressed in a nylon jacket and sporting very different hair. âBit of a spoiler for season two â Iâve had a light perm,â he smiles.
And even if Bailey had spent the past two months in full regency costume, fame would have eluded him until lockdown eased and the usual signifiers â being hassled in restaurants, endless selfie requests â were back on the table. Until then it lies in wait, preserved in aspic.
Having spent lockdown thus far on the East Sussex coast staying home like the rest of us, Bailey admits the disconnect is confusing. âI feel like Iâm being gaslit on a global scale,â he laughs. âEven today, just meeting and talking to actual people who have seen the show feels weird. To me and all the British cast, it feels like Nasa. Netflix launched this spaceship, and you get launched into space. Itâs a brilliantly traumatic thing to experience. The launch only happens once, and then itâs about tethering yourself and working it out. I think that might take a while.
âThe isolation of lockdown has been incredibly hard for everyone, but the isolation of feeling like you canât inhabit the experience that other people are experiencing around you, while being locked down and not being able to see your friendsâ¦â he tails off. âPresumably all it will take to shake it off is a big dinner, or even just having a few pints and going out.â

With a slew of TV parts under his belt (Broadchurch, Crashing, Chewing Gum, W1A) and an Olivier award for his role as Jamie in Company (2018), Bailey isnât exactly an ingénue. But Bridgerton is one of those rare TV programmes that has bestowed fame on a global scale.
Produced by Shonda Rhimes and adapted from the historical novels of Julia Quinn, Netflixâs genre-busting costume drama reached the top 10 in 189 countries, thanks to a sharp script, lavish costumes and racially diverse cast that saw actors of colour inhabit the highest echelons of 19th-century society in a way that had never been seen on screen before. That this high society is presided over by a black woman, Queen Charlotte (Golda Rosheuvel), might be diversity divorced from any historical context, but the alternative â another costume drama inhabited by white people â has never felt more wrong.

Bailey auditioned for the part in 2018 while appearing in Company, sending off a tape to Rhimesâs production company, Shondaland. âI got offered the job on my 31st birthday, 25 April 2019,â he recalls. Filming started in July 2019 and ended in March 2020, narrowly avoiding any impact from the pandemic.
âFor me it feels like a lockdown anyway when Iâm working, so itâs a long time since I can remember normal life.â Has he been he a banana bread-baking stereotype over lockdowns? âI made more than banana bread,â he laughs. âI started with banana bread but went on to cinnamon rolls, although they looked like turds â terrible. But I made amazing hot cross buns.â
The million dollar cliché: what did he learn about himself? âI feel more complicated than I thought I was,â he says. âAnd then Iâve been affirmed by certain things. I did a lot of cycling between lockdowns, in Cornwall and around Italy last summer â pure recharge, pure perspective. Nature is so important. I know everyoneâs saying that, and that some people can just keep going flat out, but I know I need to recharge. And I love a bath. Iâve had weeks where Iâve had a minimum of two a day.â He suddenly looks horrified. âActually, thatâs awful. Donât put that, âcause itâs wasting water.â

Barely has âwhat did you miss the most?â escaped from my lips and he exclaims, âTheatre! Not just theatre, but the possibility of theatre. But then, Iâve been watching really brilliant theatre creatives smashing it on TV instead.â He points out that Bridgerton cast members Rosheuvel, Ruth Gemmell, Adjoa Andoh and Luke Thompson are all regulars on the stage. âWe should be proud in Britain that thereâs a massive crossover between theatre and TV. Itâs not a semi-permeable membrane: itâs all one talent pool.â
Could the Government be doing more to support theatre? âAbsolutely. Itâs just the people who are making the decisions; if it had been someone who loves theatre, and understood the importance of it, this would never have happened. There are certain things in life where you go, âThatâs a markerâ, and the [2019] government campaign about Fatima having to retrain in cyber was one. That was a wound that will take a long time to heal. And the other marker of a moment is Ruth Sheenâs performance in Itâs A Sin [the veteran actress had a cameo as a hospital visitor who took Keeley Hawesâ character to task in the final episode]. The last year hasnât been about Christmas and Easter. Itâs been about markers like those.â

Bailey has been described online as âopenly gayâ. I point out that no actors are ever described as âopenly straightâ, and he laughs. âIâd say Iâm not openly gay. Iâm just gay.â Although he is wary of discussing his sexuality for the sake of it. âThen it becomes a commodity and a currency. I knew that I wanted to be visible about my sexuality, because in all the territories that Netflix goes out in, there might be a boy somewhere that goes, âWait, what?â Which is what I didnât have when I was young. All I know is that Iâm happy to keep working really hard and if there are opportunities for representation, and to make that point, then thatâs something Iâll always strive to do.â
Like just about everyone else, he loved Itâs A Sin. âIt was an incredible way to talk about an awful pandemic, and an absolute tragedy that so many people will be triggered by it. In Ruth Sheenâs character, you have a heterosexual woman who is mother to a gay son, challenging another mother. I found that rage incredible. The gay fantasy isnât just hanging out in bars and meeting men. The gay fantasy is to have guardian angels of allyship.â

Heâs hesitant to say whether he agrees with director Russell T Daviesâ assertion that gay people should play gay roles. âItâs a big old conversation and one Iâve spoken to Russell about, and many other actors. But itâs really hard to give a sound bite to sum up.â
I tell him I donât want a sound bite. âItâs about redressing the balance of access to roles. There just arenât that many gay roles, so when straight actors go to take that space up, itâs eliminating the chance for other [gay actors].
âWe know there has been a history of needing to be closeted to succeed and be famous, especially in acting. And the idea of not being able to believe heterosexual relations and narrative, if you know one of the actors is gay⦠everyone should be able to play absolutely everything. But letâs blow away all the cobwebs, and one of the hang-ups and shadows of the past is that we need to be a lot more open to the idea of sexes playing different sides. There have been amazing performances by straight people playing gay and by gay people playing straight. Itâs a moment to think about that, and I think Russellâs point was that thereâs a vitality and a joy to Itâs A Sin because he cast gay people in gay roles. Thatâs completely true. Itâs not a bad thing to own your narrative.â

He is glad not to have received any flack for playing a straight role such as Viscount Anthony. âBearing in mind the internet is a place where anyone can say anything, there hasnât been anyone whoâs had any animosity, or challenged it, so thatâs good. Yes, Iâm looking forward to gay actors playing gay parts, but for me itâs so important that everyone at home can see a bit of themselves on screen, to allow them to feel heard and seen, and also allow them to have aspirations.
âGood actors can do anything, and thereâll be amazing writers who are willing to write for everyone. If there are people who donât have access to creating their own TV shows or telling the stories they want to tell, then absolutely, everyone has to make space for them. Thatâs not just to do with gender or sexuality. Itâs to do with race, religion and everything else.â He pauses. âThe idea that someone could read that and go, âGod, thatâs just a woke viewpoint,â I find really funny. Itâs just basic sense, isnât it?â
There have been amazing performances by straight people playing gay and by gay people playing straight
Another dog â this time a cockapoo â launches itself on Bailey mid-flow. âWe have a family cockapoo. I looked after him in Lockdown 1,â he says. âThat was a real baptism of fire. He ate a sock. A full sock. It was a Muji sock. Stripy. And then it came up again three days later.â Whatâs he called? âBenson, after the village I grew up in.â
His sounds an idyllic childhood. Brought up in Oxfordshire, he eschewed drama school for an Open University degree. Neither his parents nor three older sisters have anything to do with acting, but his interest was sparked as a child after watching a production of Oliver in the village hall. He joined the local drama club and also pootled around at the back of the class while one sister did ballet. âI wasnât really invited, but I remember having Velcro trainers and just squeaking in the back and trying to do some pliés. I stopped dancing aged 12 because of the inevitable narrative â peer pressure. Ballet became a euphemism for something else.â

Was he the sort of kid who always got the lead in the school play? âI did play Jolly Roger in Jolly Roger,â he smiles. âBut then I was taken down a peg or two when I played a raindrop in Noahâs Ark. You win some, you lose some.â
With Bridgerton likely to run for many more seasons, and Viscount Anthonyâs storyline taking centre stage in season two (now that sister Daphne is married off, the plot will focus on his own romantic life), Baileyâs newfound fame isnât going to dissipate any time soon. He has mixed feelings. âYou work and strive to be an actor and you can get better at it and enjoy it. But you canât be good at fame or enjoy it. Some people do, some people donât. Itâs a different cocktail for everyone. There are suddenly opportunities available, which is brilliant, and Iâm incredibly lucky. But then I realise this is when people say itâs about saying no, because what you say no to keeps you on the path.â
What also keeps him on the right path is the role itself. âBridgerton is actually delivering on changing the bar, and the standard, of representation. Because of that, Iâve had amazing messages from people who have been able to talk about their sexuality, or people who have seen themselves or their children in the Duke of Hastings [storyline]. For me thatâs the thing thatâs always going to ground [the experience]. Itâs a candyfloss juggernaut theme park ride â like multiple sensory overload.
âSo thank God for family. Thank God for friends.â
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