12 April 2012
Sir Alan Sugar has taken his seat in the House of Lords following his appointment last month as Prime Minister Gordon Brown's 'enterprise tsar'.
He was supported in affirming his allegiance to the Queen by business minister Baroness Vadera and Lord Davies of Abersoch.
In front of packed public galleries, Lord Sugar was greeted by a quieter than usual cheer of support when he shook hands with the Lord Speaker Baroness Hayman as he left the chamber following the short ceremony.
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