HONOR has just announced its press conference for MWC 2025, which will take place on March 2. The company announced that it will present a “new corporate vision” which is referred to as the “HONOR ALPHA Plan”.
The company is getting ready to lay out its ‘HONOR ALPHA Plan’ at MWC 2025
On top of that, HONOR will be unveiling the “latest AI innovations and AI-enabled products across a range of categories”. March 2 is Sunday, and this press conference is taking place as part of the Mobile World Congress 2025 in Barcelona, which is officially starting on March 3. The event will start at 4:30 PM CET / 3:30 PM BST / 10:30 AM EST / 7:30 AM PST.
In its email to us, HONOR also talked about the term ‘ALPHA’. The company said that it represents “the pioneering spirit that drives exploration into uncharted territories”, as a symbol. In terms of achievement, “it signifies peak performance and excellence at the highest level”.
From a structural perspective, HONOR says it “embodies core strength and fundamental driving force”. In markets, “alpha symbolizes exceptional performance that surpasses benchmarks through active innovation and strategic foresight.”
The company sees itself as a “trailblazer in the tech industry”
HONOR says that all of these dimensions of the term alpha align with its vision and mission. HONOR sees itself as a “trailblazer in the tech industry”, and a “key player in the AI device ecosystem.”
The company also added that it aims to build an “open-collaborative AI ecosystem” with its global partners, and create “unprecedented possibilities for the future of AI devices.”
As a reminder, HONOR will also have a booth at MWC 2025 in Barcelona. You’ll be able to visit the company over at Stand 3H10 in Hall 3 at Fira Gran Via, in case you’re in Barcelona during the Mobile World Congress.
By the sound of what HONOR said, we can expect new products to be presented in Barcelona too.